About me.

I have a passion for solving wicked problems through design innovation for the benefit of humanity at micro and macro scales. I have several projects that have taken me all across the world pursuing briefs from tsunami escape route design in Japan, to information experience design in Italy’s earthquake zones. My design career started in interior and spatial design, and with 6 years working in the industry I found myself being drawn to the correlation between spatial design and environmental psychology. I developed my own critical theories on the uses of these two areas, and brought them together to apply them to disaster resilience design.

Over 4 years, I focused on developing disaster communications as well as spatial designs allowing connections to be formed between the intangible; This was in relation to the survivors of a disaster and the “observer”. To find out more about this, look at Synthetic Empathy in my projects.

My passion for using design to save lives informed me start up Helm Innovation Ltd. Here, we take on wicked problems and bring together design, engineering, psychology and business skills to create impactful solutions.

So whatever brings you to this site, enjoy!